Pricing basics
What Your Freelance Rate Actually Covers
A client sees a freelancer charging €80/hour and does the maths: that's €640 a day, €3,200 a week, €160,000 a year. They think you're ripping them off. An employee doing the same work earns €35/hour. What justifies the difference?
The answer is everything the employee doesn't pay for. The €80 isn't what you take home — it's what's left after a long list of costs that employees never see.
The hidden costs of being freelance
1. Taxes and social contributions (25–45%)
An employee's employer pays social security, pension contributions, health insurance, and often training and equipment on top of the salary. As a freelancer, you pay all of it yourself.
In Germany, a freelancer can expect to hand over roughly 40–45% of their gross income in tax plus social contributions (health insurance, pension, solidarity surcharge). In Portugal, the self-employed social contribution plus income tax lands around 25–35% depending on the regime. In the US, self-employment tax alone is 15.3% before income tax.
So out of that €80/hour, €24–36 goes straight to the government. You're now at €44–56.
2. Unbillable time (25–35% of your working hours)
Employees get paid for their lunch break, their team meetings, their slack scrolling, their onboarding. Freelancers don't. Every hour you spend on any of these is unpaid:
- Prospecting and writing proposals (unpaid)
- Admin, invoicing, bookkeeping (unpaid)
- Revisions and communication (often unpaid)
- Sick days (unpaid)
- Holidays (unpaid)
- Gaps between projects (unpaid)
A freelancer who works 40 hours a week typically bills 25–28 of them. The other 12–15 are real work that nobody pays for.
That €44–56/hour, averaged over your actual working week, drops to roughly €28–39.
3. Business overhead (10–20%)
Software subscriptions, hardware, coworking, internet, phone, professional insurance, accountant, legal templates, continuing education. Employees get this provided. You buy it.
A typical designer or developer spends €200–600/month on tools alone. Add hardware amortisation and an accountant, and you're at €500–1,000/month before you've earned anything.
4. No paid safety net
Employees get sick pay, maternity/paternity leave, notice periods, unemployment insurance, and often a pension match. Freelancers get none of it. Every euro you charge has to cover the months you can't work — illness, burnout, market downturns, or simply a gap between clients.
A responsible freelancer budgets for 2–3 months of no income per year. That's not pessimism; it's arithmetic.
The real take-home
Let's trace the €80/hour down to what you actually keep:
| Stage | Amount | Notes |
|---|---|---|
| Gross rate | €80/hour | What the client pays |
| After tax + social | €48/hour | ~40% gone (varies by country) |
| After unbillable time | €32/hour | ~30% of hours are unpaid |
| After business overhead | €28/hour | Software, hardware, accountant |
| After safety-net buffer | €24/hour | Holiday, sick, gap coverage |
That €80/hour the client thought was exorbitant? You keep about €24/hour — and that's before you've saved for retirement. The employee on €35/hour, with paid leave, employer pension, and sick pay, is taking home more in real terms.
This is why "what's your hourly rate?" is a meaningless question without context. A €60/hour freelancer in a high-tax country with 40% overhead may keep less than a €35/hour freelancer in a low-tax one. The number on the invoice is not the number in your pocket.
What this means for your pricing
- Never compare your rate to an employee's salary. They're not the same thing. An employee earning €60k is not the same as a freelancer charging €35/hour.
- Calculate your true break-even — real costs ÷ billable hours — before you set any rate. If you don't know the number, you're guessing.
- When a client pushes back on price, don't get defensive — show the breakdown. Most clients have never seen what's behind a freelance rate. A 30-second explanation of "here's where your €80 goes" shuts down the "you're expensive" conversation faster than any discount.
Key takeaways
- An €80/hour freelance rate typically nets €20–30/hour after taxes, unbillable time, overhead, and safety-net buffer.
- Comparing freelance rates to employee salaries is apples to oranges — employees get paid leave, pension, and overhead covered.
- Your break-even rate = real costs ÷ realistic billable hours. Know it before you quote anything.
- Showing clients the breakdown ends "you're expensive" faster than arguing.
To learn how to calculate that break-even rate properly, read how to set your freelance rate. For scripts on explaining your price to skeptical clients, see how to justify your price. And to get an itemized breakdown of where your specific rate goes — taxes, overhead, unbillable — generate a free report.
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